19th International exhibition “PRODEXPO-2012” had taken place in “Expocentre” from 13 to 17 of February. This exhibition is the largest in Russia and Eastern Europe and it is the most authoritative international event in sphere of food. For many years it has been determining the development of domestic food industry. Within exhibition working days our stand had been visited by great amount of visitors – branch manufacturers, retailers’ representatives and other participants of food market. All this once again show the increasing demand for quality packaging/label and open search for new typographies which meet customers’ growing needs.
Participation in the exhibition of such scale – is a significant event for our holding. This means that we has already “grown” up to a level enough to be ready technologically and in service to provide services not only to the largest Russian manufacturers with whom we has been collaborating successfully for many years but also to representatives of World food industry. All the more now industry professionals – exhibitors and visitors – are using the exhibition as a unique marketing tool for difficult crisis conditions to support business afloat through direct business contacts with new potential partners and customers.
The importance of personal meetings significantly increases in a rapidly changing market and therefore negotiations at the exhibition has become an excellent opportunity to discuss features of the current economic situation, to correct existing and develop new actual programs and terms for collaboration and for its consolidation and further development. Nowadays execution quality and speed, and staff qualification are helpful resources to go through difficult times.
On the stand of our holding there was a possibility to get a comprehensive advice in all areas of interest and to obtain complete information about new offers and conditions on the basis of today’s market realities. Visitors were especially pleased with our typography’s credo – we assign primary importance not only to one specific service but to customer itself with all his needs and tasks, therefore “Pechatny Express-Flexographia” structurally organized a number of its production units that solve these tasks together.